All Tools
1049+ free tools

CAC Calculator

Customer Acquisition Cost — total sales & marketing spend divided by the number of new customers acquired.

Acquisition spend
$100.00
CAC
$50,000.00
Spend
500
New customers

Related business tools

ROI Calculator
Calculate return on investment (ROI) and annualized ROI for any project or asset.
Break-Even Calculator
Find the units and revenue you need to cover fixed costs based on price and variable cost.
Profit Margin Calculator
Compute gross margin, operating margin, and net margin after tax from revenue, COGS, opex, and tax.
Markup Calculator
Set a price by adding a markup percentage to cost. See selling price and equivalent margin.